Finally, Conan urges the public to expose such people using the show's address which, together with the heading "Shameless Adulterous Weasel" or the like, is superimposed over Max.
The sketch is typically performed with Richter participating, but after Richter left Late Night, the celebrity guest would participate (when Richter was scheduled as a guest, he would again take part).
Typically this will always include "best celebrity impression" to highlight lookalikes (as in movie casting), and then a variety of other awards which are achieved with props and superimposed images.
For example, the winner of "Best Foreign Language Audience Member" was shown with a large superimposed moustache and sombrero, and the "Audience Member Who Smells the Most Like Fresh Salmon" was attacked by a man in a bear costume.
Viewers are shown two photos side-by-side of a person or thing who will be portrayed in the movie and the person that will be playing the role.